Libby Fender, LLC
Have a look around
Project Portfolio

About Me

Interdisciplinary Problem Solver capturing practical solutions to complex business problems.

Libby Fender sits at the intersection of statistics, technology and business as a Data Analyst with operations, consulting and strategy development experience. Interdisciplinary problem solver merging client-facing career in project management, process improvement and business operations with a foundation of data science tools and techniques, she couples technical proficiency with a passion to provide real world solutions, enabling leaders to build advantage through data driven strategy.


When serving series-B start-ups, Libby creates financial strategy consistent with operational, cultural and organizational needs, empowering clients to protect their business vision during the most vulnerable stages of growth. Recent academic focus looks to extend expertise beyond technology start-ups with sport and entertainment industry projects including mixed methods research to determine key performance indicators for NCAA Division I college Athletic directors. Blending Nielsen, census and industry data to accurately segment Seattle sport consumers, Libby produced a product plan for OTT technology solution designed to elevate fans through brand affinity pyramid. Driven to provide actionable strategy to real problems, research includes professional sport franchise ownership as a case study for systemic racism, identifying opportunities to improve internal systems, public relations and profitability through cross-cultural communication. Libby chooses to align with leaders who know, tomorrow’s success is built through today’s strategic collaboration. Opportunity is rarely granted; it is earned. She currently serves as financial director for Cascade Flag Football, the Pacific North West affiliate of the National Gay Flag Football League. Libby resides in the Seattle suburb of Renton Washington with her beautiful girlfriend Kathy and handsome welsh bully McLintock.

Certifications

Nationally Recognized Certifications and Continuing Education Credits

Business Analysis

International Institute of Business Analysis: Managerial Economics | Project Manageement | Budgets | Risk Analysis

tableau

tableau desktop I

Statistics

National Association State Board of Accountancy: Statistics

Portfolio

Projects related to Master of Science Research

Digital Fan Engagement Strategy
Major League Baseball
Technology Product Management
Agile Project Development
Concept testing, Survey design and Statistical Analysis
Survey Data and Statistical Analysis
Cost-Benefit Analysis
Financal Strategy
Go-to-Market Design and Implementation
Marketing Strategy
Mixed Methods Research
Collegiate Operations Strategy

Our Amazing Team

I'm available for a chat but McLintock needs to check his calendar.

McLintock

Office Staff

Libby Fender

Data Analyst

Contact Me

I welcome the opportunity to start a dialogue.